Personal Investments

Personal Investments

Yemeksepeti logo is one of the biggest Turkish internet success stories.  Making the elusive “online meal delivery marketplace” model succeed in the Turkish market, the company attracted a round of funding from European Founders Fund and Cem Sertoglu in 2008, and from General Atlantic in 2012. In May 2015, was acquired by Delivery Hero for $589m in the largest Turkish internet exit to date.

Gg logo is the leading ecommerce platform in Turkey.  Cem Sertoglu has collaborated with iLab Ventures in iLab’s acquisition of a minority stake in the company.  That investment was followed by the acquisition of a 10% stake by eBay.  In 2Q 2011, eBay acquired 93% of GittiGidiyor for $218m in the first major exit of a Turkish consumer internet company to a global strategic buyer.


Grupanya is the leading local commerce marketplace in Turkey, bringing its subscribers the best their cities have to offer.  Cem Sertoglu was the lead investor in Grupanya’s seed round, acquiring a majority stake via a consortium.  The Company raised a Series A round in 3Q12 from Intel Capital, and has since established itself as the clear leader in its sector.

Wikimart logo is one of the leading players in the competitive Russian ecommerce market.  YTV was a part of the seed investor group with deep domain expertise.  The Company has raised three more rounds of VC from Tiger Global and a local investor.


CivicSolar is an online distributor and marketplace for solar energy equipment, based in San Francisco.  Cem Sertoglu joined CivicSolar’s seed round in 2009.


eCift is the leading “relationship-oriented” dating site in Turkey.  The Company was established in 2009, with the aim of helping Turkish speaking users find their perfect match. The business received equity financing in 2010 from business angels.  Cem Sertoglu joined the Series B round with 3TS Capital Partners in 4Q11.


Idemama is the leading marketplace for creative marketing and design services in Turkey.  Boasting over 4,000 creative professionals offering their services, the company enables SMBs to cost-effectively fulfil their design needs.  Cem Sertoglu joined the seed round of financing in 4Q12.

Groups logo

GROU.PS is a do-it-yourself social networking platform that allows people to come together and form interactive communities around a shared interest or affiliation with built-in apps enabling easy collaboration and communication.  Cem Sertoglu has acted as a seed stage advisor to the company since 2006.




Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s