Turkey is at the core of both our investment strategy and geography. Naturally, we have quite strong opinions on the market, both positive and negative, formed by the process of investing into dozens of companies in the region, as well as having seen the vast majority of promising startups.
However, from time to time, we come across statistics that blow us away. Here is one from a recent Visa study on digital payments:
Nine in ten (91%) Turkish respondents have used a mobile device to make payments, and nearly three quarters (74%) say they use their mobile device for payments on a regular basis compared with the European average of 54%
We know and like Turkey’s young, digitally savvy population, but this number was a surprise to even us.